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Notes and views on CRM, open business models, and what the Web means for customer relationships. [more]
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links for 2008-10-07

Lessons Learned: When NOT to listen to your users; when NOT to rely on split-tests

Turns out customers are not always right. Obviously, only listening to whatever your customers say isn't a sound strategy; that's abdicating your role as the your firm's "driver". I say it's good that we've tried both extremes: not listening at all, and being led by the customer's whim. Not it's time for synthesis.

(tags: startups product+design design+principles)

October 7, 2008 | Filed Under Links and Quotes

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